About Novella
Who we are
Novella is a women-owned strategic communications and brand advisory firm serving organizations across the United States. The firm partners with mission-driven organizations to strengthen institutional voice, build audience trust, and communicate their work with clarity and impact.
Novella works alongside leadership teams to develop communications strategies that support organizational growth, audience engagement, and long-term institutional resilience.
The firm’s work integrates strategic communications, brand strategy, digital engagement, marketing strategy, and creative development to help organizations navigate complex communications environments and pivotal institutional moments.
Capabilities
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Advising leadership teams on institutional positioning, communications strategy, stakeholder engagement, and reputation management.
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Developing messaging frameworks, media strategies, and stakeholder communications that strengthen institutional voice and public trust.
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Designing brand positioning, visual identity systems, campaigns, and storytelling that reflect an organization’s mission and values.
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Developing digital communications ecosystems including websites, audience engagement strategies, and search visibility.
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Designing integrated marketing strategies that support audience growth and campaign development.
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Planning and producing strategic events that support institutional storytelling, major initiatives, and stakeholder engagement.
Industries We Work With
Arts and Cultural Institutions
Public Media (including NPR and PBS affiliates)
Foundations and Philanthropy
Universities and Research Institutions
Health and Science Organizations
Professional Services
Financial Services
Moments Novella Helps Organizations Navigate
Capital campaigns and major fundraising initiatives
Leadership transitions and executive communications
Brand repositioning or organizational reintroduction
Launches of major programs or initiatives
Mergers, partnerships, and organizational transformation
Audience growth and community engagement initiatives
Approach
Novella approaches communications as a strategic discipline that integrates leadership messaging, brand strategy, and audience engagement.
The firm works closely with leadership and communications teams to develop strategies that help organizations communicate clearly with stakeholders, strengthen reputation, and advance their mission.
Location
Serving organizations across the United States.
